INVEST IN THE FUTURE OF FITNESS.

We’re building premium boutique-feel reformer studios in high-growth markets with a proven brand, a systemised playbook, and a leadership team who’ve done it before.

Why LUXEFIT?

We don’t just hand over a logo, we build with you. As master franchisor, LuxeFit offers direct support across operations, training, and launch strategy.

You bring the vision. We bring the blueprint.

  • Within the global FIT Brands portfolio spanning hundreds of F45, FS8 and VAURA studios, our Singapore locations have consistently ranked in the top percentile for both monthly revenue and client retention. In markets where competition is high and member expectations are rising, these benchmarks matter.

  • With headquarters in Singapore and Dubai, LuxeFit is deeply embedded in two of the world’s most dynamic wellness markets. Our team brings local insight, cross-cultural fluency, and a regional growth strategy tailored for Southeast Asia and the GCC.

  • From site selection to recruitment, instructor onboarding to pre-sale strategy, LuxeFit provides structured, hands-on support throughout every phase of the build. Our systems are robust, our team experienced, and our training deeply operational. But to truly unlock the value of this model, it takes partners who are prepared to lead with intent and show up with consistency.

  • We partner with operators who bring more than capital. The best fit? Those with a drive to lead, a mindset for execution, and a readiness to build teams and culture with care.

  • LuxeFit doesn’t measure success by how many territories we open, we measure it by how well they perform. We partner selectively, expand intentionally, and ensure every market has the infrastructure and support it needs to succeed.

A woman in workout clothes smiling while seated on a reformer machine in a fitness class with other women exercising on reformer machines in the background.

Why vaura?

VAURA isn’t just another Pilates studio. It’s a full-body sensory experience. One that combines athletic reformer programming, considered design, and a strong, loyal client base.

  • VAURA was created for how people move today. With athletic reformer flows, elevated studio design, and curated playlists that drive each class, VAURA blends performance with presence. It's a brand that resonates with the next generation of wellness consumers - those seeking more than just a workout.

  • From Australia, to Singapore, New York and Dubai, VAURA studios are architected for consistency and character. Every location maintains a distinct brand world, anchored in mood, movement and music. With a strong visual identity and operational framework, VAURA is built to expand without dilution.

  • VAURA isn’t another generic Pilates franchise. It fuses rhythm-led programming with immersive lighting and sound design to create an experience that’s unforgettable, unmatched and unreplicable. In a growing but saturated category, VAURA stands out by design.

  • Once seen as niche, Reformer Pilates is now a $4+ billion global segment (Allied Market Research, 2023). Its rise is driven by aging populations, post-COVID mental health awareness, and demand for low-impact strength.

    VAURA has been featured in Forbes, Yahoo Finance, Athletech and beyond as a brand reshaping the boutique fitness category. With expansion underway across Southeast Asia and the Middle East, and average unit performance outpacing traditional models, the trajectory is clear—and the timing is now.

MARKETS CURRENTLY OPEN FOR INVESTMENT:

Malaysia

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Indonesia

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Thailand

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Hong Kong

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Taiwan

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philippines

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vietnam

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Saudi Arabia

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Kuwait

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Oman

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Qatar

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Malaysia ・ Indonesia ・ Thailand ・ Hong Kong ・ Taiwan ・ philippines ・ vietnam ・ Saudi Arabia ・ Kuwait ・ Oman ・ Qatar ・

INTERESTED IN PARTNERING WITH US?

Let’s build something bold.
Whether you're a multi-site operator or stepping into your first studio, we’d love to hear your vision. Leave your details below and our team will be in touch.